As the Marketing Director at Spitzer Management, you will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, drive sales growth, and strengthen our position within the automotive industry.
FULL-TIME BENEFITS:
Medical/Dental/Vision
Generous Paid Time Off
401K with a 5% Employer Match
Voluntary Benefits, such as Life Insurance, and ST/LT Disability
Company Paid Life Insurance
HSA with Employer Contribution
Employee Assistance Program
Key Responsibilities:
Strategic Planning: Develop and implement strategic marketing plans that align with company goals and objectives.
Identify key market trends, opportunities, and challenges to inform marketing strategies.
Brand Management: Define and maintain the brand identity, ensuring consistency across all marketing channels and communications.
Develop brand positioning strategies to differentiate Spitzer Autoworld in the market.
Digital Marketing: Oversee digital marketing efforts, including website optimization, SEO/SEM, email marketing, social media, and online advertising campaigns.
Drive innovation in digital marketing tactics to maximize reach and engagement.
Traditional Marketing: Work with third parties to develop and execute traditional marketing campaigns, such as print advertising, events, sponsorships, and direct mail, as appropriate for target audiences and market segments.
Market Research: Conduct market research and competitive analysis to identify customer needs, preferences, and behavior.
Utilize insights to inform marketing strategies and refine messaging.
Budget Management: Manage the marketing budget effectively, allocating resources to maximize ROI and achieve desired outcomes.
Monitor and analyze marketing performance metrics to track progress and optimize spending.
Team Leadership: Foster a collaborative and innovative work environment that encourages creativity and professional growth.
Whatsapp
